The effect of your website on your credibility is enormous. Much bigger than many startups believe. When you don't have vast numbers of references, the first place people look to assess your business is online. And when they don't understand what they read, they're gone. If you want your website to open wallets, there are a few science-backed practices that you need to follow.

In this session, HubSpot for Startups & Demodia will show you how to use storytelling to create a website that will grow your startup. You will receive the exact steps to follow to tell stores online and create a home page that will create clarity, build trust and close sales faster.