Business Helpdesk
Do you need professional advice for your startup?
The Business Help Desk is our format for individual startup support provided by our long-standing experts on topics such as legal questions, accounting, (digital) marketing, human resources, sales & negotiation, and much more.
Our experts’ role is to answer your general questions, address specific challenges, and provide constructive feedback. Each Business Help Desk is available regularly or upon request. Sessions last around 45 minutes and take place as one-on-one meetings.
For our community members, the sessions are free of charge. For non-members, a fee between CHF 200–500 applies.
For inquiries or further information, please reach out to our Community Team.
-
Carolin SchneiderPeople Management, Company Culture
I have “doer” expertise in the HR field from A-Z: from attracting, recruiting, and hiring people, to motivating them, assessing performance, and pay and benefits, up to disciplinary activities, and laying people off.
Based on my 15+ years of hands-on experience in Tech and Consulting, I know the “desired state” of people management, people operations, and company culture management. In all my sessions, I am able to address and share practical strategies and actions for every step of people management and company culture activities – and for your very specific challenges.
I can help teams and companies of 3-200 people with setting up, optimising, and troubleshooting people operations and management, team performance, and company culture alignment. -
Cordelia OppligerCommunication Strategy, Project Management, Public Relations, Fundraising
I am a PR specialist and fundraiser, creative writer, and curator (MAS Curating, ZHdK). For a long time, I worked as a communications project manager in the environmental sector, where I communicated topics such as sustainable mobility, climate change, and the 2000-watt society. As the head of the marketing and exhibition team, I implemented communication and marketing strategies in a museum.
Today, I run my own startup, Curating the Difference, where I advise business owners and project managers. By developing concepts, strategies, measures, and editing texts, or through media work and project management, I help projects and companies become visible.
-
Cyril BergerLegal & Governance
Cyril Berger is the founder and co-CEO of Code Law AG, a law firm with a clear focus on startups. He is known for his passion, an impressive track record, and expertise in projects at the intersection of business, technology, and law. Cyril is fluent in both German and English. He holds a law degree from the University of Zurich. Already during his studies, he was particularly interested in legal issues related to business and technology. After completing his internship at a leading business law firm in Zurich, Cyril worked as Senior Legal Counsel for a major Swiss ICT company, primarily in the areas of contract, IT, telecommunications, corporate, and data protection law.
-
Fabio SegatCorporate Law, Employment Law and Contracts
Fabio Segat is Co-CEO of Code Law AG, a legal services company focussing on Swiss Start-ups and SMEs. Fabio is a Business Lawyer with broad experience in Corporate Law and related specialisations. Before joining Code Law, he headed the HR and Legal Department of a large Swiss SME and brings with him a wealth of expertise and understanding of internal processes and requirements.
-
Francisca Rodo SauterelAccount Based Marketing, Customer Journey Maps
Marketing and Business Development Specialist with over ten years of experience in Product/Business Go-to-Market Strategies, Market Research, Go-to-Market Fit Validation, Consumer Journey Mapping, Omnichannel Campaigns and Customer Service Design.
Industries: FinTech, AdTech, Pharma, Mass Consumption/Consumer Goods, Retail/Entertainment, Consulting, Start-ups, Advertising, Engineering/Copper. -
Jan FülscherProduct-Market-Fit, Fundraising, Financial Planning
I am a startup coach specializing in early-stage B2B companies across IT, martech, legaltech, arts businesses and service companies. I am an accredited Innosuisse Coach. I have served as the director of Business Angels Switzerland and co-founded initiatives like SICTIC.ch and MEDKAP.org, fostering entrepreneurial growth.
-
Jennifer KnappLegal advice
Jennifer Knapp is a Legal Counsel at Code Law AG, a legal services company focussing on Swiss Start-ups and SMEs. Jennifer is a legal professional with a wide expertise in all business law topics and a focus on contracting, IT and IP law. With a wealth of experience accrued from both private and public sectors, Jennifer offers nuanced and strategic legal counsel tailored to meet the unique needs of entrepreneurial ventures.
-
Luisa BarbantiStatistics, Data Science, Machine Learning
Luisa is part of a team of statisticians at the company “Zurich Data Scientists.” They are passionate about applying statistical models and cutting-edge data science to solve real-world problems.
Their work includes:
-
Assessing the feasibility and limitations of data
-
Visualizing key aspects of data
-
Advising on the appropriate data science approach to tackle challenges
-
Implementing and coding (machine learning) models
-
Interpreting and translating machine learning results into comprehensive insights
-
Teaching at several renowned universities
They strongly believe that the outcomes of any project – from resource allocation to decision-making – can be optimized in a data-driven way. They have experience leading projects across a wide range of industries, including retail, medicine and nutrition, healthcare, banking, insurance, transportation, agriculture, climate, and ecology.
-
-
Maria FahringerBranding, Storytelling, Marketing
From idea to experience. And most importantly, on the channels where it truly makes sense. With years of experience in renowned national and international agencies, Maria Fahringer approaches brands with sophistication and purpose through her branding studio Förrlitales—giving them the opportunity to present themselves clearly, simply, and above all, cleverly. From “What should it be?” to “How should it work?”, “How should it look?”, “What should it communicate?” and “Where should it go next?”, Förrlitales supports not only SMEs but especially startups and their ideas and products—right from its creative base in the heart of Zurich’s lively District 5.
-
Martha VelascoSustainable Business Models and Strategy
Martha advices, coaches, educates and accompanies people and companies on how to integrate Sustainability in their organizations and strategy. She has gained experience in this area for 15 years working as consultant, coach, project manager, researcher and lecturer in different branches of companies and countries.Martha brings knowledge and expertise in the topics of Sustainable Business Models and Innovation, Sustainability Strategy, the Circular Economy (Sustainable Production and Consumption) and the integration of the Sustainable Development Goals (SDGs) and the Agenda 2030.
-
Martin WolferLeadership, Selbstmanagement
In the everyday life of a startup, ambitious goals are pursued on countless levels.
Only those who know how to leverage their strengths in decisive moments achieve the results they’re aiming for.As a coach with more than 20 years of experience, I help make these strengths visible. Because innovation requires passion—and to unlock it, you need to know and use all of your strengths.
As a sparring partner with deep expertise and broad know-how in coaching leaders, young talents, and seasoned professionals, I work with you to unleash your full potential.
-
Michael VolkartLeadership, team coaching, vision finding
With over 15 years of experience in building, managing, and restructuring my own agency, as well as advising founder teams and executives, I combine my entrepreneurial expertise with in-depth knowledge of team development and change management. Through my training in systemic coaching, I offer practical support to help founder teams develop a shared vision that fits both individual personalities and is sustainable in the long term. Additionally, I accompany individuals and teams with personal coaching and mentoring, serve as a mediator in conflicts, and help improve team dynamics.
-
Myrto ZehnderSoftware Development, Process and team alignment
Her vision is to make people in software development thrive in fulfilling work environments based on their individual strengths, values, and goals.She empowers CEOs to become better leaders and build high-performance teams through my fractional COO system so they can increase their profit and
live the life they want.The rare blend of over 20yrs of hands-on experience as an employee, CEO, investor, and board member, backed with her background in IT, management, leadership and psychology gives Myrto a 360º point of view of her client’s businesses. -
Robert CapaulInvestment Specialist
I have been engaged with the financial markets for more than 12 years, ever since completing my degree in Business Administration. Over the years, I have explored countless analyses, strategies, and financial products.
For the past 4 years, I have been doing this independently through my own company, RCAP Commodities AG. In addition, I support private individuals in developing their own investment strategies.
With today’s tools and the wide range of brokers and banks available, anyone can successfully implement an individual strategy with minimal money and time. I assist during the setup phase—helping to identify the right questions to ask and align strategies with personal budgets.
-
Roy MüllerCommunications & PR, Marketing and Growth-Hacking
With more than 10 years in the communications industry—including experience as a managing director and two-time startup founder—Roy has gained valuable expertise and advised or implemented countless startup projects.
He knows which measures are best suited for both early-stage and late-stage startups, and which resources should be deployed to achieve the greatest impact.
As a communications all-rounder, Roy is well-versed in digital and performance marketing, PR and media relations, crisis communication, as well as direct marketing and branding.
-
Stefan BercxAccounting, Taxes & Strategy
In 2009 Stefan started his own accounting company which has been growing constantly. He has now more than 10 years experience working with a wide range of clients: from start-ups to large, established companies and natural persons.
Before taking the step to become an entrepreneur, Stefan worked as Head of Finance and member of the board at Herzog & de Meuron. He knows how to set up effective processes for financial analyses, forecasts and cost control.
Stefan’s primary goal is to support you in a sustaining way, with a long-term perspective: which opportunities and risks lie ahead? Which strengths should you focus on and which weaknesses can be addressed how? Being an experienced consultant Stefan knows what to look out for. With his unbiased external support he adds a different perspective to your view and provides you with additional information for your decision making.
Consult with Stefan about:
- strategic considerations
- accounting
- VAT (e.g. effectif or saldo, received or agreed)
- wages incl. social securities (AHV, BVG, UVG, KTG), withholding tax
- tax return for juridical persons, natural persons
- workflow effectiveness
- effective organising and archiving
-
Tibor DienesSales & Negotiation
Tibor Dienes has spent more than 20 years in international B-to-B sales. He has launched new products, developed new markets, gained new customers and developed business with existing customers. He is an experienced, international negotiator.
-
Vincent IrrlingBusiness Model design. Strategy. Fundraising.
Founder of KAPSLY & MEDKAP. Our mission is to make HealthTech startups successful by providing operational support and the network to accelerate time-to-market and reduce risk for investors.
Former Global Product Manager neurosurgical implants.
MBA University of St. Gallen -
Wolfram SchmidtStrategy Development, Funding
Graduated in business information systems and business engineering I have more than 25 years of experience as CEO and Executive, especially in digitization and transformation processes as well as in building and growing businesses.
Proven track record in developing “game changer” business models and implementing them in new business as well as in developing and implementing growth strategies.
My particular strength lies in identifying market opportunities for technology-based products at an early stage, choosing a successful strategic approach for product development and market development as well as implementing this operationally in a consistent and efficient way.
Industry experience in e-commerce, ICT, media, financial services and technology.